Built growth engines when there wasn't one.
From founding and growing a service business to creating outbound and inbound programs for B2B companies, I've had to turn a market opportunity into a repeatable way to win customers. I understand the work behind the strategy: targeting, messaging, prospecting, conversion, and follow-through.
Led teams through growth and difficult change.
I've led sales organizations and large, cross-functional teams across SaaS, e-commerce, and services. I've rebuilt sales processes, developed managers and sellers, established operating rhythms, and helped businesses move from inconsistent performance to greater accountability.
Connected sales, product, and operations.
Revenue problems rarely stay inside the sales department. I've worked across product development, go-to-market strategy, finance, and operations, connecting customer feedback to what companies build, how they sell, and how they deliver. I've also helped businesses navigate serious operational and financial pressure.
Done the work, not just advised on it.
I've carried a quota, closed complex B2B deals, built CRM and forecasting systems, coached teams, and worked directly with founders and executives across dozens of organizations. I know the difference between a recommendation that sounds good and one a team can actually execute.
